Goldenballs in new undercrackers deal….

Much to the delight of many women (and men) Becks will be stripping down to his undercrackers yet again – this time for high street chain H&M. It’s been revealed today that the footy star has signed a two year initial partnership that will see his ‘bodywear’ line hit shops on February 2nd

It’s not the first time old golden balls has modelled in his smalls – he teamed up with Armani as the face of their underwear range for four years in a deal that saw the designer label’s turnover double.

Shoppers will be able to get into the football star’s pants in plenty of time for Valentine‚Äôs Day – let’s just hope your hunk looks just as good! :)

H&M are well versed in celeb endorsed limited edition ranges – the first of which saw Chanel designer Karl Lagerfeld back in 2004, and followed by Stella McCartney and Madonna.Its Lanvin range sold out within hours after fans camped out for hours outside the high street chain in November last year.

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